Alto Marketing

Programmes

From lead generation to brand building, whatever your needs, Alto will tailor a programme for you

Marketing programmes designed for your business

Our goal-orientated marketing programmes help you with:

Lead generation

Content marketing is one of the most effective methods of generating leads in the science and healthcare sectors. Our ‘Lead Builder’ programme combines both our scientific/clinical expertise and our knowledge of the relevant media and communications options.

Alto’s Lead Builder programme is tailored for the specifics of your markets to generate quality leads.

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Web optimisation

When visitors are on your site, it’s important to get as many as possible to identify themselves as potential leads – after all, you’ll have invested time, effort and money into attracting them to your site. And of course if you have an e-commerce site, you will want them to buy products.

Alto Marketing’s experienced web optimisation team will help ensure your site content and landing pages are designed to enhance the chances of visitors becoming real leads.

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Enhancing company value

If you’re looking for an exit, a merger, or want to gain additional investment, Alto Marketing’s ‘Value Enhancer’ programme is ideal.

We’ll first discuss your objectives and then put together a tailored corporate communications programme designed to achieve your business requirements.

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Product launches

The Alto Marketing team will ensure your latest product is successfully introduced to the market. Whether a brand new concept or a ‘me too’ product or service, Alto Marketing has the scientific and clinical knowledge and marketing expertise to make a splash, no matter how challenging the environment.

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Brand development

We understand how important your brand image is for projecting the personality and key values of your business. For start-ups wanting to raise finance, it’s especially important that your brand reinforces your company’s potential.

From global corporations to SME’s, Alto Marketing can help you build your brand. Our ‘Brand Builder’ programme involves the three core elements of visual identity, messaging and communications.

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Our specialist sectors

  • “My goodness they are a great resource for me. Professional, experienced and plain old good. Enthusiastic and happy customer of Alto Marketing.”

    Global Market Development Director, Advanced Cell Diagnostics Inc

  • “It has been a pleasure to work with Alto’s digital marketing experts over the last 4 years. Their knowledge and expertise of how Google Ads can best be utilised by Life Science companies has really helped us develop the quantity, and more importantly the quality, of our Google Ads leads.”

    Digital Marketing Manager, Oxford Gene Technology

  • “Alto provides EKF with global PR, digital media planning/buying and campaign management. Their understanding of the global media, both digital and print, has allowed us to target our customers regionally throughout Europe, the US and South America. Our products can be complex but Alto’s clinical and scientific knowledge enables them to produce easily digestible PR materials. Alto are always available, and able to perform quick turnarounds.”

    Marketing Communications Manager, EKF Diagnostics

  • “We’ve been really impressed with both the coverage they’ve helped us to secure, their excellent ideas, communication and the overall care they take with our brand. I would whole-heartedly recommend Alto to anybody looking for a PR partner in this industry.”

    Marketing Manager, Fluidic Analytics

  • “Always providing fresh ideas, Alto’s relationships with the media has gotten the IDT name out where it wouldn’t have been possible without them…and their service and response time is stellar.”

    Marketing Communications Manager, IDT Inc

  • “Alto has shown proven ability to provide high-quality work to demanding timelines with true enthusiasm. They are a pleasure to work with and are committed to understanding our needs and delivering results.”

    Director of Communications, Oxford Gene Technology

  • “Alto Marketing is almost part of our company; an enthusiastic, innovative and industrious communications resource that has enabled us to reach out to our prospective clients, raise our profile and drive enquiries, worldwide.”

    Sales and Marketing Director, Innovnano

  • “Alto are always on hand to offer fast, friendly and industry-appropriate advice. From content creation to scientific PR they help with strategy, messaging, creative ideas, are always on time and always available. I can’t recommend Alto highly enough for the best industry knowledge and easiest team to work with.”

    Content Marketing Manager, Aptamer Group

Get in touch today to find out how we can help you

If you’re looking for people who really understand your needs and are easy to work with, talk to us.

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