Alto Marketing

News Releases, Articles, and Interviews

Let's build a successful scientific PR campaign. Showcase your brand, products and services to get noticed and inspire confidence. Raise awareness where you need it most and stand out from the noise with a well-crafted newsflow, engaging articles, and impactful interviews.

A successful PR campaign begins with a compelling story…why trust Alto to tell yours?

PR is all about raising awareness and building trust – your brand needs to be seen as reliable and knowledgeable. And it needs to be seen often and in the right places.

At Alto, our experienced team of scientific PR professionals are master storytellers. We can craft your messages into emotive, impactful communications to make your brand stand out from the noise and get you noticed.

We also understand the importance of integrated communications and ensure that messaging aligns with other activities to deliver a unified brand voice and clear communications.

News releases

Getting your news covered by the media is a great way to raise awareness, paving the way to potential customers. Whatever your news, we’ve got the know-how to ensure that it makes the biggest impact possible. We’ll work with you to formulate engaging stories that appeal to your targets and media outlets, and can help to plan timely, targeted distribution to maximise success.

Articles

Articles such as case studies and opinion articles help to build the credibility of your brand and position you as thought leaders. And where there’s trust, there’s sales. Our PhD qualified team of writers are well-versed at putting together impactful, engaging articles that position you and your brand as both knowledgeable and reliable. We’ve been doing this for a long time and know the media well, so we’re well-placed to advise on which outlets and article opportunities are the best options to reach your target audience and inspire confidence.

Interviews

Interviews with well-respected trade media outlets give added weight and visibility to your news. Our well-established media relationships enable us to proactively source and arrange these opportunities for you. Where possible, we’ll also help to make sure that the right sort of questions are asked to create the best story for you. All you’ll need to do is talk about what you know best – your brand and its offering.

 

Get in touch today to find out how our scientific PR expertise can benefit you.

Need to get your story out? Check out our PR distribution services.

Our specialist sectors

  • “My goodness they are a great resource for me. Professional, experienced and plain old good. Enthusiastic and happy customer of Alto Marketing.”

    Global Market Development Director, Advanced Cell Diagnostics Inc

  • “I was impressed by the high scientific quality of the content that Alto Marketing developed for us. The cooperation was extremely pleasant, not only thanks to the fabulous response time of our contact persons.”

    Scientific Communications Manager, Eppendorf SE

  • “I was so pleased with the outcome of our first project with Alto that I asked for their support on several further projects. Why?  Because they sought to understand the scientific area we work on and were quickly able to deliver high quality work communicating complex topics simply and effectively.  Their project management skills and client communications helped keep our projects on track.  I would happily recommend their service to others looking to successfully communicate consideration and decision-making content to scientists.”

    Global Marketing Leader, Cytiva

  • “Alto Marketing is almost part of our company; an enthusiastic, innovative and industrious communications resource that has enabled us to generate creative programmes that reach out to our prospective clients, raise our profile and drive enquiries, worldwide.”

    Sales and Marketing Director, Innovnano

  • “Alto has shown proven ability to provide high-quality work to demanding timelines with true enthusiasm. They are a pleasure to work with and are committed to understanding our needs and delivering results.”

    Director of Communications, Oxford Gene Technology

  • “Alto provides EKF with global PR, digital media planning/buying and campaign management. Their understanding of the global media, both digital and print, has allowed us to target our customers regionally throughout Europe, the US and South America. Our products can be complex but Alto’s clinical and scientific knowledge enables them to produce easily digestible PR materials. Alto are always available, and able to perform quick turnarounds.”

    Marketing Communications Manager, EKF Diagnostics

  • “Alto are always on hand to offer fast, friendly and industry-appropriate advice. From content creation to scientific PR they help with strategy, messaging, creative ideas, are always on time and always available. I can’t recommend Alto highly enough for the best industry knowledge and easiest team to work with.”

    Content Marketing Manager, Aptamer Group

  • “I am greatly influenced by the professionalism of Alto Marketing and team. Highly-supportive English native agency that strives for making their client happy with impactful business outcomes. I recommend Alto Marketing for content marketing and PR.”

    Digital Marketing Coordinator, Pentax Medical

  • “It has been a pleasure to work with Alto’s digital marketing experts over the last 4 years. Their knowledge and expertise of how Google Ads can best be utilised by Life Science companies has really helped us develop the quantity, and more importantly the quality, of our Google Ads leads.”

    Digital Marketing Manager, Oxford Gene Technology

  • “I want to thank you for ALL your help and understanding with all these changes, we LOVED the slide deck and I’m talking on behalf of our entire team.”

    Marketing Manager, Boca Biolistics

  • “From my perspective the best content pitches – whether press releases or features – are those that are succinct, show understanding of our publications’ priorities, do not need to have the difference between marketing and editorial copy explained, and in the case of commissions, follow the brief. I’ve dealt with Kelly and her colleagues at Alto Marketing across more than one title over several years and found them exemplary in these respects; always pleasant to deal with and always professional.”

    Brian Attwood, Editor, Lab News

  • “We can always rely on the team at Alto to deliver, whether it’s content creation, PR coverage or generating new ideas to engage prospects, they’re ready, willing and more than able to help.”

    Marketing, Cherwell Laboratories

  • “Always providing fresh ideas, Alto’s relationships with the media has gotten the IDT name out where it wouldn’t have been possible without them…and their service and response time is stellar.”

    Marketing Communications Manager, IDT Inc

Get in touch today to find out how we can help you

If you’re looking for people who really understand your needs and are easy to work with, talk to us.

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