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Alto Marketing, A specialist PR & marketing agency working with Life Science and Healthcare organisations.

October Update

Welcome to Alto’s e-update, providing you with the latest news and deals from the media and other marketing opportunities. Please do not hesitate in contacting us if you require further information on any of the items below, we also welcome any feedback as to what information is useful to you.

October Halloween Update

Digital Media
NEW Learning & Content Management System (LMS/LCMS) – Alto’s Digital Media partner, Coloni, are launching their new integrated online Learning & Content Management System which provides you with a comprehensive suite of learning management tools, as well as the capability to develop courseware and assessment modules. Learning Manager can be configured off the shelf or tailored to meet your training strategy, starting at just £12,750 per annum, including application license, dedicated server hosting and support. Click here for more information or contact Alto.

Media – What’s New?
It’s been a busy month with new websites, Clinica www.clinica.co.uk , Biocompare www.biocompare.com and Laboratory Talk www.laboratorytalk.com have all launched new look websites.

www.laboratorytalk.com as part of their new web offering are also allowing companies to submit images with their press releases for a “one off” cost of just £120. Interested? Please contact Leigh at Alto.

HES is back. To read the first issue please follow this link: HES digi-mag link .

ScienceDirect can now reach Elsevier’s readership of research professionals online. ScienceDirect targets 4 disciplines, 24 main communities and over 240 niche communities. They currently attract 5.5M unique visitors per month and over 50M page views www.sciencedirect.com .

MySpace has launched the beta version of its new advertising platform . The system lets you create and monitor your ad campaign within MySpace, targeted to your chosen demographic and budget.

Events
Select Biosciences now have a complete list of up and coming events for 2008/09 www.selectbiosciences.com .

Pathology Post Carter and Delivering Service Improvement in Pathology, Monday 1st & Tuesday 2nd December 2008, Jolly Hotel St Ermin’s, London. View the full agenda for Pathology Post Carter or the agenda for Delivering Service Improvement in Pathology by clicking on either of these links.

Bio2Business launches Biotech Outsourcing Strategies clinical which will take place on the 31st March 2009 at the Royal College of Physicians in London. BOS clinical will provide an outsourcing partnering forum to bring together biotech & pharma clinical development executives with international clinical research organisations. The day will feature a leading programme of speakers, running in parallel to 1:1 outsourcer/supplier partnering meetings. The event will be appropriate for R&D professionals and vendors with a focus on the clinical setting. Please click on the link below to view the provisional programme. click here .

Alto may be attending:
If you are interested in any media networking at these events please contact Chris or David.

Returning to Science: Is it all Compromise? , 7 Nov 2008, BioPark Hertfordshire, UK.

Recent Advances in Flow Cytometric Techniques and Instrumentation , 14 Nov 2008, BioPark Herfordshore, UK.

Neuroscience , 15 – 19 Nov 2008, Washington DC, US.

Medica 2008 , 19 – 22 Nov 2008, Messe Dusseldorf GmbH, Germany.

American Society for Cell Biology (ASCB) , 13 – 17 Dec 2008, San Francisco, US.

From time to time we hear of industry people looking for a change in employment. If you have a marketing/sales/business development vacancy, we may be able to put you in contact with a suitable candidate. Contact David or Chris with details.

Yours,

The Alto Team

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